In William Gibson’s novel Zero History, a key character dons the ugliest T-shirt in the world – a ridiculous-looking garment that magically renders the wearer invisible to CCTV. Adversarial Wear
Had not realized how important self-branding is. China’s model of social scores based on one’s behavior. mental note Maybe one can be so good at branding as to fool or, control for-profit or government-controlled social algorithms.